The 2026 World Cup final between Spain and Argentina delivered record-breaking television audiences across Europe, with Spain registering the most-watched World Cup match in its history, surpassing the 2010 final by 1.5 million viewers.
In Spain, the broadcast drew an average audience of 15.7 million viewers and an 87.1% share, with combined reach across La 1, La 2CAT, Teledeporte and DAZN hitting 20.1 million unique viewers. Italy's Rai1 averaged 12.5 million viewers with a share climbing to 74.9% during extra time. In France, the match on M6 attracted 12.24 million viewers with a 59.2% share.
The figures fell short of France's 2022 final audience of 24.08 million on TF1, though Sunday's broadcast dominated all competing programming in each country.